COUNTERFORM BREATHES LIFE INTO SPACE.
We provide turn-key solutions from the drawing board to execution. Our talented team of interior and communication designers work together with a dedicated pool of skilled and experienced labour force to design bespoke spaces across diverse sectors. Our fabrication facilities at Atlanta (USA), London (UK) and Ghaziabad (India), allows us to manufacture all furniture, fit-outs and prefab units.
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Exhibition and Trade Show
We uphold our clients’ vision and brand narrative through distinctive, contextual and awe-inspiring design and display units, effective colour palette, striking graphics and visually stunning layouts. Whenever appropriate, we use the most innovative digital technology. Our designs are simple, elegant, and carefully crafted with suitable and sustainable materials and LED lights. We fabricate all prefab units and components for any exhibition at our facility. We assemble, pack and transport all components from our facility to the site for installation.
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Retail Store and Branding
Taking inspiration from the visual cues and house colours of the retail brand, we create evocative spaces that is aligned with its brand position. Our customer-centric retail design solution is geared towards ‘customer convenience’ and focusses on optimising buying time and enriching buying experience. For this, we not only plan the floor layout and navigation, but also the arrangement of products in the store. We do the entire fit-out from the interior space to shopfront and manufacture all furniture including display units, shelves, seating etc. and procure appropriate luminaries. Overall we strive to provide a memorable retail experience that creates customer loyalty and engagement.
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Restaurant and Branding
A good restaurant design is all about creating an experience of ‘bliss’ of enjoying a meal in an inspiring environ. Our team of restaurant shop-fitters and interior designers aim to deliver exactly that blissful emotion by creating a warm, cozy and inviting ambience. We prioritize critical elements like floor layout focussing on easy navigation, accessibility, streamlined restaurant operation to ensure quick delivery of services. We also minutely focus on materials, finishes, colour palette, and design furniture, bar counters, and lighting to elevate the customer’s dining experience. We even design the restaurant brand identity, if needed.
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Museum Design and Museum Exhibition
From conservation, education and audience experience, there are many things to consider when designing a museum. We design museums that both preserve and present objects and artefacts in the best possible way through a captivating narrative. We focus on engaging the visitors through immersive and innovative approaches that inspire the imagination and create lasting memories. We ensure that the vast amount of knowledge in a museum becomes a refreshing and riveting learning opportunity.
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Corporate Office and Convention
The design of corporate spaces should evoke a synergy between the corporate brand's vision, its value proposition, its brand language, and the office interiors. We create branded reception areas, functional signage systems, wall graphics, posters, 3D-installations, etc. to express the spirit of the company in ways that maximize employee productivity and engagement.
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Pharmacy and Wellness Stores
Our well-planned and functional design of pharmacy and wellness stores boosts revenue, streamlines operations, and improves customer experience. The key areas we focus on are strategic floor plan for ease of navigation, systematic and modular displays and storage, creative RX shelving, pharmacy counters, lighting and ceiling design, an effective signage system and shopfront.
